SURFACE
Summary
A different take on skin care, with a believe that true beauty starts within, and loving your skin is a lifelong journey.
Skincare has mostly been associated with females and clinical procedures, however Surface proves that skincare is for everyone, and it also can be cool.
Solution
To create a casual approach to an otherwise known as a formal clinical treatment, we treated the brand as if it was a high-end fashion brand, utilizing only black and white as the primary identity color, and a good dose of geometric shapes to complement the brand identity.